No Dog Days for DPM

While the US labors through what seems to be one of the hottest summers on record, the withering effects of the dog days have had no impact on the increasing excitement around the data protection management space. In fact, our summary Q2 media scorecard shows that total interest in the space is up, way up in fact over Q1 by almost a double, as measured by the total number of articles published in the storage and related media. Great news quite literally as it shows that prospects, customers, partners, analysts and the media are all turning up the volume on the value of DPM solutions, the players, and technologies.

And while we are on the subject of volume, the numbers tell us that subscription pricing is a hit. Early in Q2, we launched BocadaNOW-- a program that combines simplified selling and deployment of our product with a straightforward subscription licensing model. As we said then, and continue to say now, simplified engagements with prospective customers enables us to rebate cost back to customers in the form of lower everday pricing via subscription. Gauging by our funnel activity, companies in the mid-market all the way to the enterprise are embracing subscription pricing and licensing as a way to reduce procurement and total out of pocket costs, while matching the timing of costs to the benefit of using our solution. And if Bocada continues to hold up our part of the bargain, we stand to benefit from recurring renewal revenue in the future. Keep watching this space for updates.

Drake

Comments

[Storage jobs]

Nice blog post - please post more SAN or storage infrastructure information and all the troubleshooting involved. Its really great to know more about real world san case studies. We look forward for more posts on this blog .

Nice posts on storage related products & services. Please post more guys we have been reading your posts regularly.

http://storage-jobs.blogspot.com storage area network or SAN jobs

[DB]

HI,

What would you say are your advantages when comparing your product with continuity's Recover-Guard?

[mara chui]

Greetings,

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you made a great job for your Blog.Keep it up the good work..
Again thank you very much.. Cheers

Best Regards,
Mara Chui
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[Rachel Crutchley]

HI

I am trying to establish the effect of blogging on company's communications with their customers/stakeholders.
I.e. does the fact that it facilitates two-way communication
fundamentally alter the dialogue process?
I am doing the research as part of my dissertation for my course MA
Communications Management. It would help me greatly if you were to answer the short questionnaire below and send it to r.crutchley@londonmet.ac.uk
Let me know if you require any additional information.

Kind regards, Rachel

Rachel Crutchley
Student ID 9901912

Questionnaire on corporate blogging – please return to r.crutchley@londonmet.ac.uk Many thanks

Corporate blogging is a relatively new addition to the communications mix. In what ways do you think its evolution has affected corporations relationship with their customers/stakeholders?

In your view what role does corporate blogging play in the communications mix of organisations?

In your view what is the appropriate level of blogging in a company e.g. who (what level) should blog? How frequently?

What arrangements/safeguards (if any) are in place to manage your corporate blog? E.g. are comments censored before they are made live on the site?

Do you have, or have to adhere to any kind of corporate code when blogging?

Could you briefly outline how you feel blogs add or should add to the functionality of a company’s communication with its customers/stakeholders?

In your view as blogging becomes more widespread how can we ensure corporate blogs are effective and useful?

Please comment on the future of blogging and communications and anything else you feel relevant?

Please pass this questionnaire on to anyone else in your company that also blogs on the company blog.

Many thanks