TheInfoPro recently published Wave 7 of their research study of storage in IT. I like those guys and their methodology of directly polling end user customers on pain points, adoption of new technologies, vendor performance and so on. A refreshing change from some of the prognostications common to pundits of the storagesphere-- ILM, CDP, CMDB, (insert your acronym here).
One thing that leapt off the page in browsing the results of the study was the reference to "Your two biggest pain points in storage." Now we'd all expect to see managing growth (#1) and capacity forecasting and planning (#2) on the list, but the third most highly ranked issue was a real surprise-- backup administration and management. Close to 20% of the respondents ranked backup pain in their top two storage related issues. I find it simply amazing that after all this time, backup continues to be a sinkhole of cost-- software, hardware, services-- yet it still ranks right up there as a leading pain in the you know what. Think about it: where in IT can you find any proxy where so much money, technology and sweat go into to a process that ultimately makes onto the Painometer! Can you imagine what it is like to be in on the big new business pitch team going into MegaBank trying to unseat one of your competitors in the backup application space. Must sound something like this: "We'll hurt you less." That's not good marketing.
The incredible issue is that after all the technology and money companies have thrown at it, the failure to reduce backup pain comes down to a basic issue: people. People are responsible for managing a complex, un-standardized, far flung process across time zones, policies, political boundaries and myriad vendor platforms. And, people get fired when things screw up. And, getting fired, = pain!
But the irony is, they're set up to fail! To be successful, these folks in backup administration, like all other people working in the business arena, need information to actually do their job. Amazing concept right? Giving people the information to make decisions, understand outcomes, predict, plan, manage and communicate is somehow necessary to a successful, and painless outcome. Same story that goes on everywhere else in the corporation, like down in sales where the whole machine can't move an inch forward unless salesforce.com says it's so. That's just the way it is: people require information to meet their goals. That's why there's like a billion and one companies in the BI, BPI, BPO, BTI, B-whatever space right now. Information is the key to the success of the people who manage systems.
Unfortunately, down in the bowels of the engine room where the backup team toils away, the numbers bear out-- no information, no decision support, no visibility, but lots of pain to go around. A whole bowlful. In fact, they'll run outta that endless supply of plastic coffee stirsticks and the feeding of the 5,000 single packet of coffemate before all the pain goes away.
All the technology in the world, yet no vendor gets it-- your customers won't like you or your product until you remove the pain. Boo yeah. Put that into your roadmap and smoke it! Meantime, I say power to the people. Let's start the revolution: it's time to remember that people power IT and do something about it.
Now where's that Advil.........

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